If you're adopting an inbound marketing strategy, it's important to put your best foot forward so that Google, Bing, and all the search engines out there pave a path to your website and bring you leads. Search Engine Optimization (SEO) is critical and trying to keep on top of all the things you need to do can be daunting for a Tech Smart Boss.
Luckily there are tools out there like Mazen which can help. In Episode 108 of the Tech Smart Boss podcast, I talked about 14 things you should optimize in your content and one of my tips was to run your content through an optimization tool like WebTextTool or StoryChief. In this video, I cover a new option, Mazen Content.
In this video, I set up a new account with Mazen, activate their extension in my Google Docs, and walk through their optimization tips on one of my blog articles. They offer some insights on content that I hadn't seen before, and I like it.
Check out this video, and let me know what you think about using Mazen as your SEO optimization solution.